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50 Years of Innovation
1960 - 2010
1970 - 1975: Going Global
The Bruker Group
During the 1960’s, it became evident that to be a key player in the analytical instrument market, an increased global presence was needed with service and support for customers and researchers at a local level.
The first step in this direction had been made with the establishment of an office in North America, a growing center of NMR research. Despite the initial dominance of US-based companies, Bruker grew rapidly due to its technological superiority and its widespread acceptance within the NMR community.
Soon, Bruker SA was established in France, where facilities in Wissenbourg began to produce system components and sub-assemblies. The establishment of additional sales offices in Europe, including the UK and Italy, continued through the late 1960s and early 1970s.
In 1969, during the 25th anniversary of the discovery of EPR in Kazan Russia, Bruker announced further expansion into what was then the USSR. A new office was also established in Israel, further strengthening an already-established relationship with the Weizman Institute.
By 1972, Bruker’s expansion had reached Australia, and in 1975 Bruker arrived in China, where a successful appearance at the Swiss Industrial Exhibition in Beijing resulted in the immediate sale of two WH 90 systems—the first FT-only NMR spectrometers. South Korea and Taiwan sales offices soon followed, and in 1976 Bruker opened its first facility in Japan. Bruker was also successful in South America, with the first instrument installations taking place in Venezuela.
During this time of rapid global expansion, it became apparent that further growth in the market of analytical instrumentation would require the expansion into additional and new analytical technologies.
New Analytical Technologies



